What will your retirement taste like—cat food or steak?

Good advice can make all the difference! Your Money’s Worth: The Essential Guide to Financial Advice for Canadians not only covers must-know concepts in the areas of investing, insurance, and retirement and estate planning, it also unveils the seemingly bewildering structure of the financial advice industry in Canada.
One of the few books written by a financial advisor who has experience working with both institutional and individual investors, Your Money’s Worth is a critical read whether you’re searching for a financial advisor, you already work with one, or you are managing your financial affairs on your own. It provides practical tools to determine whether you need financial advice, how to find the right advisor to meet your unique needs, and how to evaluate your ongoing relationship with your advisor. Kassam uses real-life examples to bring all aspects of personal finance together in one digestible read, including insight and tips to:

• Assess which type of financial advisor is right for you and your family;
• Understand advisor responsibilities—and yours;
• Learn about available investment products and their unique characteristics;
• Discover investment strategies used by the professionals;
• Reduce investment risks;
• Protect your family’s future with insurance and estate planning.

Your Money’s Worth is a must-read guide to getting your financial house in order—and keeping it that way.

As covered by:


Shamez Kassam

About The Author

Shamez Kassam, MBA, CFA, is a 2004 graduate of Columbia University’s Graduate School of Business in New York City, where he majored in finance and economics. He holds the Chartered Financial Analyst (GFA) designation from the CPA Institute. Before entering the world of finance, Shamez completed an undergraduate degree from the Faculty of Rehabilitation Medicine at the University of Alberta and worked as an occupational therapist for five years. He spent the first several years of his finance career working with institutional investors, including BNP Paribas and Alberta Investment Management Corporation, and he began working with individual Canadian investors in 2.010.

Read More

Customer Reviews

Shamez Kassam’s “Your Money’s Worth” is extremely informative and easy to read

Shamez Kassam’s “Your Money’s Worth” is extremely informative and easy to read! I love that the author explains the difference between different kinds of investment advisors, gives the reader various questions to ask before retaining an advisor, and explains their multi-faceted role. I also like that he doesn’t claim to be the omnipresent expert and, all through the book, refers the reader to other print resources that may be of value. I highly recommend this book to anyone who is interested in understanding the financial market and possibly investing one day. This book could be used in high school and universities in classes called ‘finance 101’ to help students understand their basics about money.

The book is truly helpful in obtaining a mind map of the financial industry and investment principles.

Sachin Agrawal

Great book!

Super practical advice for the Canadian investor. Kassam covers everything from investing basics to life insurance and estate planning. Kassam spells out very clearly how the financial services industry in Canada is set up, helps you decipher the plethora of certifications/designations advisors in Canada can carry (turns out not all advisors are created/educated equally!) and how to tell if you are getting value from your advisor. Highly recommend this book for anyone seeking to learn more about financial advice in Canada.

Essential guide for Canadian investors.

I have been looking for a guide like this for a long time. Simple, practical, meaningful and honest information for consumers, with a Canadian flavour. The author has certainly found a niche. His advice appeals to Canadian investors of all ages – I especially liked the worksheets and interview questions to use when selecting a financial advisor. This puts some power back in the hands of the investor. Awesome read, highly recommend!

Canadian Chef